BMG Cheers on Client, Clan Milk, in Guinness World Record Attempt

Jan 26, 2012   //   by admin   //   Blog  //  No Comments

BMG is excited to have just created a new site for gaming group, Clank Milk. At its heart, Clan Milk is about people who love gaming coming together to play for the joy of the game. The new Clan Milk site aims to connect professional players with more amateur members of the gaming community. Clan Milk is dedicated to providing a supportive, inclusive community for all who love to game, regardless of skill level or experience.

Recently, Clan Milk has made news by announcing that on January 26th, founder, Sam “Milkfat” Braithwaite, will be attempting to set the Guinness World Record for longest marathon stream of all time. Playing Heroes of Newarth, Milkfat seeks to break the current record of 52 consecutive hours by a full day. In other words, he will attempt a full 76 hours of playing time.

(Yes, you read that right.)

Although many might say such a feat is impossible, or at the very least, insane, Milkfat is taking on this endeavor for a worthy cause. After graduating high school, Milfkat spent four months in Kenya with his father, volunteering in a program similar to Doctors Without Borders. Accordingly, the proceeds of this lofty challenge will be donated to the charity. Clan Milk wishes to impress upon the public that the gaming community is not a plague on society as some may believe, but rather a community of good people with good intentions trying to make a difference.

Of course, there are some rules Guinness World Book of Records has put in place. Milkfat is granted 10 minutes break for every hour played. Beyond breaks, he must not deviate from the game for more than 7 seconds. If a technical difficulty were to arise, Milkfat must resume as soon as it is fixed, and submit a written, undersigned document to confirm that there was actually a problem. Finally, a drug test will be administered before and after the tournament.

(And you thought the Olympics were hardcore.)

Milkfat will be playing in front of an audience of family, friends, and members of the gaming community in Howie’s Game Shack in Mission Viejo, California. His efforts will be broadcasted across Kaleidoscope Malls, streamed live on Clanmilk.com, and documented on Honcast.
For now, Milkfat is getting his shut eye, exercising, and eating his fruits and veggies. He says when it’s over, he’s sure he’ll treasure his Guinness placard above all else.

Heck, I sure would.

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